AI Visibility Report · Product & User Research

When AI is asked about product & user research — who does it recommend?

We sent 28 real buying questions to ChatGPT and Google AI Overviews – the questions businesses in this category actually ask. Then we counted which providers get named, and how often. The result is a ranking built from real AI answers, not opinion.

28real prompts
148providers named by AI
389AI mentions
2AI engines
Share of Voice · Top 3measured live
"Which product & user research does AI recommend?" – how AI answers on average.
UserTesting
3.1%
2
Rank 2
Jira
3.1%
1
Rank 1
Hotjar
2.8%
3
Rank 3
BuzzView tracks 8+ AI engines · this report: ChatGPT + Google AI Overviews ChatGPT Google AI Overviews Gemini Perplexity Claude
28real buyer prompts sent to AI
148providers named by AI
389individual AI brand mentions
9%of all recommendations go to just 3 providers
16%

Nearly half of all AI recommendations go to just 6 of 148 providers.

Jira (3.1%) and UserTesting (3.1%) dominate the answers – the remaining 148 named providers split what's left. If you're not here, you simply don't exist to AI users. That's exactly the gap BuzzView makes visible.

The Ranking

Who does AI recommend for product & user research?

Share of all brand mentions across 28 prompts (Share of Voice). The longer the bar, the more often AI names the provider – across every question tested.

1
Jira
3.1%
12AI mentions
2
UserTesting
3.1%
12AI mentions
3
Hotjar
2.8%
11AI mentions
4
Maze
2.6%
10AI mentions
5
airfocus
2.3%
9AI mentions
6
Userlane
2.1%
8AI mentions
7
Asana
1.8%
7AI mentions
8
Productboard
1.8%
7AI mentions
9
ChartMogul
1.8%
7AI mentions
10
Stripe
1.8%
7AI mentions
11
Userlytics
1.8%
7AI mentions
12
Userbrain
1.8%
7AI mentions
+
136 more tools
73.3%
285AI mentions
Share of Voice = a provider's share of all 389 brand mentions. Measured across real prompts to ChatGPT and Google AI Overviews.
The Data Basis

Real questions businesses in this category ask AI

No wishful thinking: the ranking comes from exactly these prompt types – best-of questions, comparisons, alternatives and use cases.

What is the best product & user research in 2026?
Jira vs UserTesting – which is better?
Best product & user research for small businesses
What's a good alternative to Jira?
Which product & user research is GDPR-compliant and hosted in the EU?
Top product & user research for enterprise teams
Most affordable product & user research for startups
Which product & user research has the best integrations?
Individual Visibility

AI visibility of the tested providers

Visibility score = share of prompts where the provider appears in the AI answer at all. 100% means: present for every relevant question.

100%
Userlane
userlane.com
88%
airfocus
airfocus.com
88%
ChartMogul
chartmogul.com
62%
Userbrain
userbrain.com
62%
RapidUsertests
rapidusertests.com
50%
zenloop
zenloop.com
50%
Usersnap
usersnap.com
How it works

From question to comparison – in 3 steps

1

Define prompts

We set the real search and buying questions of your industry – exactly how your customers actually ask AI.

2

BuzzView measures

Every prompt runs against all major AI models. We count mentions, position, sentiment and the cited sources.

3

Compare & report

You see your ranking, your share of voice and exactly the prompts where competitors win – and you don't.

How visible is your brand in AI?

Run your own industry comparison and see in minutes whether ChatGPT & co. recommend you – or your competitors.

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