Privacy Policy

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Introduction

At BuzzView, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Cookie Usage

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us remember your preferences and understand how you use our site.

Types of Cookies We Use:

  • Necessary Cookies: Essential for website functionality, enabling basic features like page navigation and access to secure areas.
  • Analytics Cookies: Help us understand how visitors interact with our website by collecting anonymous information.
  • Marketing Cookies: Used to track visitors across websites and display relevant advertisements.

You can manage your cookie preferences at any time by clicking the cookie settings button at the bottom of any page or by adjusting your browser settings.

Information about Albacross' Processing of Your Personal Data

We inform you regarding the processing of personal data on behalf of Albacross Nordic AB ("Albacross").

Information collected from cookies set in your device that qualify as personal data will be processed by Albacross, a platform offering visitor identification and ad targeting services with offices in Stockholm and Krakow.

The purpose for the processing of the personal data is that it enables Albacross to improve a service rendered to us and our website (e.g "Intent" service), by adding data to their database about companies. The Albacross database will in addition to "Intent Data" be used for targeted advertising purposes towards companies and for this purpose data will be transferred to third-party data service providers. For the purpose of clarity, targeted advertising regards companies, not towards individuals.

The data that is collected and used by Albacross to achieve this purpose is information about the IP address from which you visited our website and technical information that enables Albacross to tell apart different visitors from the same IP address. Albacross stores the domain from form input in order to correlate the IP address with your employer.

For full information about Albacross' processing of personal data, please see Albacross' Privacy Policy.

Use of Google Tag Manager and Google Analytics

We use Google Tag Manager (GTM) and Google Analytics (GA) to help us understand how visitors interact with our website, so that we can improve its functionality and content.

Google Tag Manager (GTM):

GTM is a tool that enables us to manage website tags (such as tracking codes and marketing pixels) through a single interface. GTM itself does not process personal data. It only facilitates the deployment of other tags. However, GTM may trigger other tags that in turn collect data.

Google Analytics (GA):

GA is a web analytics service provided by Google LLC. GA uses cookies and similar technologies to collect information such as:

  • Your IP address (shortened/anonymized where legally required)
  • Device type, browser, operating system
  • Pages visited, time spent on pages, clicks, and navigation paths

This information is used to compile reports on website activity and to provide us with insights into user behavior. Data collected through GA is generally transmitted to a Google server in the USA and stored there. We use IP anonymization so that your IP address is shortened before transmission within the European Union or European Economic Area.

Legal Basis:

The processing of data with GA and GTM is based on your consent in accordance with Art. 6(1)(a) GDPR (where applicable). You can withdraw your consent at any time via our cookie settings.

Opt-Out:

You can prevent GA from collecting your data by disabling cookies in your browser settings or by installing the browser add-on available here: Google Analytics Opt-out Browser Add-on.

Data Retention:

Data associated with cookies, user identifiers, or advertising identifiers is retained for 14 months (or the minimum legally required period) and then automatically deleted.

For more information about how Google processes data, please see: Google Privacy Policy.

Your Rights

Under data protection laws, you have rights including:

  • Right of Access: You can request copies of your personal data.
  • Right to Rectification: You can request correction of inaccurate or incomplete data.
  • Right to Erasure: You can request deletion of your personal data.
  • Right to Restrict Processing: You can request restriction of processing.
  • Right to Object: You can object to our processing of your personal data.
  • Right to Data Portability: You can request transfer of your data to another organization.

Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us at:

BuzzView
Email: [email protected]
Website: www.buzzview.com

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