AI Visibility Report · Employee Communications

When AI is asked about employee apps — who does it recommend?

We sent 16 real buying questions to ChatGPT and Google AI Overviews – the questions HR and comms teams actually ask. Then we counted which providers get named, and how often. The result is a ranking built from real AI answers, not opinion.

16real prompts
53providers named by AI
162AI mentions
2AI engines
Share of Voice · Top 3measured live
"What is the best employee app?" – how AI answers on average.
Haiilo
7.4%
2
Rank 2
Staffbase
13.0%
1
Rank 1
SharePoint
6.8%
3
Rank 3
BuzzView tracks 8+ AI engines · this report: ChatGPT + Google AI Overviews ChatGPT Google AI Overviews Gemini Perplexity Claude
16real buyer prompts sent to AI
53providers named by AI
162individual AI brand mentions
27%of all recommendations go to just 3 providers
43%

Nearly half of all AI recommendations go to just 6 of 53 providers.

Staffbase (13.0%) and Haiilo (7.4%) dominate the answers – the remaining 53 named providers split what's left. If you're not here, you simply don't exist to AI users. That's exactly the gap BuzzView makes visible.

The Ranking

Who does AI recommend for employee apps?

Share of all brand mentions across 16 prompts (Share of Voice). The longer the bar, the more often AI names the provider – across every question tested.

1
Staffbase
13.0%
21AI mentions
2
Haiilo
7.4%
12AI mentions
3
SharePoint
6.8%
11AI mentions
4
LumApps
5.6%
9AI mentions
5
Simpplr
5.6%
9AI mentions
6
Workvivo
4.9%
8AI mentions
7
Flip
3.7%
6AI mentions
8
Microsoft Viva
3.1%
5AI mentions
9
Beekeeper
3.1%
5AI mentions
10
Unily
2.5%
4AI mentions
11
SAP
2.5%
4AI mentions
12
Workday
2.5%
4AI mentions
+
41 more tools
39.5%
64AI mentions
Share of Voice = a provider's share of all 162 brand mentions. Measured across real prompts to ChatGPT and Google AI Overviews.
The Data Basis

Real questions HR and comms teams ask AI

No wishful thinking: the ranking comes from exactly these prompt types – best-of questions, comparisons, alternatives and use cases.

What is the best employee apps in 2026?
Staffbase vs Haiilo – which is better?
Best employee apps for small businesses
What's a good alternative to Staffbase?
Which employee apps is GDPR-compliant and hosted in the EU?
Top employee apps for enterprise teams
Most affordable employee apps for startups
Which employee apps has the best integrations?
Individual Visibility

AI visibility of the tested providers

Visibility score = share of prompts where the provider appears in the AI answer at all. 100% means: present for every relevant question.

100%
Staffbase
staffbase.com
75%
Haiilo
haiilo.com
38%
Beekeeper
beekeeper.io
25%
Flip
getflip.com
How it works

From question to comparison – in 3 steps

1

Define prompts

We set the real search and buying questions of your industry – exactly how your customers actually ask AI.

2

BuzzView measures

Every prompt runs against all major AI models. We count mentions, position, sentiment and the cited sources.

3

Compare & report

You see your ranking, your share of voice and exactly the prompts where competitors win – and you don't.

How visible is your brand in AI?

Run your own industry comparison and see in minutes whether ChatGPT & co. recommend you – or your competitors.

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